The recent arrival of this species into the central prairie provinces and the visible effects of its voracious appetites on lilies has led to a heightened awareness and concern of the impacts invasive species can have on native plant popluations. This beetle attacks true lilies, which includes Lilium and Fritillaria, and has the potential to decimate native lily populations such as the Western Red Lily (Lilium philadelphicum var. andinum) which is the floral emblem of Saskatchewan.